Your website is often the first experience someone will have of your business. Does it get their
attention so that they stick around? Is it clear what your company does? Do you tell them what you
want them to do if they like what they see?
Messaging & Design
From a design perspective, while your website needs to stand out, it must also match your brand and
how you want to position your company in the market.
The same goes for the messaging and written content on your website. It should engage the reader,
clearly communicate what you do and how you’re different to your competitors.
We help you get both of these right.
Navigation & Functionality
In addition to looking and sounding great, your website should be fast to load and easy to navigate.
You want it to be an enjoyable experience for someone to visit your website – not a frustrating one!
Search Engine Optimisation (SEO) is the process of optimising your website so that it is more likely
to rank higher on search engines, such as Google.
While it doesn’t happen overnight, SEO is one of the most effective ways to generate traffic for your
Optimising Your Website
When you launch a new website, you should do a number of basic things to make sure you tick Google’s
boxes. This includes making sure the pages on your site are quick to load, your website is
optimised for viewing on mobile devices, all your images have alt tags, and you’ve written meta titles
and descriptions for each page.
We’ll make sure these are sorted before your website goes live.
Once you’ve got the basics right, there are SEO strategies that you can utilise to help your website
rank higher on Google.
Get in touch to have a chat about an ongoing SEO strategy for your business.
Online or digital marketing is one of the most measurable and effective ways to reach your target
market and send them to your website.
Who Is Your Target Market
Before you implement any digital marketing for your business (or even develop your website), you
should have a clear idea of who your ideal customers are.
How Will You Reach Them
With your target market in mind, you can then select the right digital marketing channels – social
media, online advertising, email etc. – to reach and engage with them.
Get in touch to have a chat about promoting your business online.